Pitch
Product Update7-point breakdown
There is no standalone headline; the piece opens directly into a narrative recap ('This time last year, we were in private beta...') instead of a scannable title.
The lead spends its first sentences on company milestones (private beta, '25,000 teams') before stating the actual quarter's focus, delaying reader relevance.
Sections like 'Import PowerPoint files' and 'Create slick-looking charts in a few clicks' describe mechanics more than they quantify the resulting time or effort saved.
Bolded section labels (e.g. 'Explore the template gallery,' 'Work across a variety of devices') exist but the body under each is dense unbroken prose with only one bulleted pair in the editing section.
Numbers like '13 new features,' '55 improvements,' and '50 well-crafted templates' are concrete, but they sit alongside vague claims like 'blazingly fast' and 'stunning presentations' without a clear before/after state.
The '25,000 teams' figure appears once in the intro and is never reinforced with a customer name, quote, or use case anywhere in the update.
CTAs such as 'Share your best work here,' 'Fill out this form to join the beta,' and 'Download it here and see for yourself' rely on generic 'here' phrasing rather than specific, outcome-oriented action language.
The post opens with a nostalgic recap of beta numbers and '25,000 teams' rather than a reader-facing benefit, then cascades into an unstructured list of thirteen features and fifty-five improvements (template gallery, PowerPoint importer, iOS beta, Apple silicon) with little consistent translation into outcomes. Social proof is a single buried stat never revisited, and CTAs like 'Download it here,' 'Fill out this form,' and 'Share your best work here' are generic, guest-facing instructions rather than benefit-driven prompts.
This time last year, we were in private beta with a few hundred teams. By October, more than 25,000 teams were working in Pitch. After reflecting on our launch we entered the new year with one clear focus: Make it simple for teams to get started with Pitch. Since January, we’ve shipped 13 new features and 55 improvements that make creating and collaborating on decks fast and easy. Check out the latest updates and see why it’s never been a better time to get your team on board. Make the switch to Pitch faster When teams have a central space to work they can accomplish anything — from raising money to delivering more customer-centric products . But getting teams to change their ways of working can be tough, even when the benefits outweigh the temporary discomfort of doing things differently. So this quarter, we set out to make it easy for teams to get started, migrate over their existing materials, and create beautiful decks quicker than ever. Explore the template gallery We get a lot of← Back to the Decision Friction Index